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Children outdoors at the Sun Foundation looking at a cicada shown in a Sun Foundation-branded photo frame with program iconography.

Developing a new look for a nonprofit devoted to art and science

The Sun Foundation is a non-profit that provides art and environmental sciences programming in Central Illinois. Their programs and services vary from a weeklong day camp in the woods full of art and science classes, to a weekend celebration promoting clean water, re-granting of funds to local arts programs, and smaller workshops promoting connections to the environment and arts.

We approached the Sun Foundation to develop a comprehensive identity that is a more accurate reflection of who they are as they entered their 45th year of service to the community. We developed their new identity from the ground up and executed it through various collateral as well as an entirely new website with a focus on their community and impact, and improved program registration and donation capabilities.

Every year we commit a portion of our time and resources to causes or services that create a better world for us to live in. We believe good design paired with organizations that are doing good can have a lasting impact on our communities.

Services

Identity Systems, Websites, Print Materials, Environmental Signage, Design Support for Marketing Teams, Illustration, Social Media
Business card design in a variety of bright branded colors.
Sun Foundation journal newspaper cover design.
Sun Foundation journal newspaper pages design.
Brochure design featuring children studying a butterfly near a creek and the text, "Plan a Retreat."
Sun Foundation retreat brochure design interior.
The Sun Foundation has never felt so bright. I am pinching myself, overwhelmed with joy and gratitude for the amazing work of Concentric Design!
– Joan Root Ericksen, Co-founder & Development Director
Custom Sun Foundation icon designs.
Squarespace website design.
Annual report cover design.
Annual report interior pages design.
OOH bus stop ad.
Sun Foundation brand guidelines detailing the use of bright colors, approachable typefaces, photography, and program-specific iconography.